Discover the Better Baby story
"Made for real Life"
ABetterBaby reinvents the everyday life of parents by providing reliable, highly designed and technologically advanced products driven by parent’s input. Since 1998, ABetterBaby creates products to simplify and enhance the life of parents for them to spend more happy moments with their babies.
Launched ABetterBaby US in 2017!
2 founders at the head of the company
"We have imagined ABetterBaby as the first "smart" baby products brand which aims at taking a special care of parents!
Since 20 years, we create smart and innovative solutions with you, parents, to make your daily life easier.
We like to preserve an entrepreneurship spirit inside the company to enhance creativity and innovation. Today, all of us are dads (10 children in total) and we are very proud of our "common baby": ABetterBaby.
From Canada, to New York, through Madrid or Brussel, our team creates new projects every day with one objective in mind: simplify your daily life!
Created for you, by you
Being close to parents is an essential value for ABetterBaby, which is why we keep in touch with you on a daily basis.
Innovation has always been the driving force for our company’s growth: every year, we invest more than $1 million in research and development, with a unique co-creation approach aimed at designing, together with parents, truly innovative products that make their life easier.
As trust is the must-have factor in baby equipment, ABetterBaby is committed to offering safe, quality products, all certified by independent laboratories. And ABetterBaby’s lifetime warranty on all its products vouches for this.